Showing posts with label bizness stuff. Show all posts
Showing posts with label bizness stuff. Show all posts

Thursday, February 7, 2013

The Art of Self Discipline

Even though I have been busy making new art, I am still keeping it all a secret until my exhibit at the Bay County Public Library.

Okay fine, I will give you another sneak peek from a paper cut made out of my own handmade paper!

Detail from handmade paper cut by Heather Clements.


I thought I would share some thoughts on cracking the whip on yourself, in a completely non-sexual, non-creepy-religious, sort of way.

Often people think being self-employed would be fun, stress-free, and even easy.  Fun?  Perhaps sometimes.  Stress-free?  There's as much stress as any business-owner would have, minus stresses that might happen with coworkers (but I also don't get the benefits of coworkers.)  True, there is no stress from a boss, but you have to be your own boss.  Easy???  No.  Wrong.

I have actually had friends think I can sleep in any morning, take off time and play whenever I want, and even someone who said I could work while drinking.  Um, no.  The only way to make a living is to treat your self-employment like a BUSINESS, because that's what it is.  I am a business owner.  If I slack, then I don't make enough money to pay the bills.  It's as simple as that.  I can work my butt off all the time and there are still hard times when ends don't meet.  Then, there are extra good times, but that money is saved for the slow months.  Life as an artist can be especially unpredictable like that.  I never know when I will sell art, or get a commission.

Being my own boss means:

  • Regular business hours
  • In the studio at 8am
  • Short lunch break
  • No personal activities (dishes, grocery shopping, watching movies, playing piano etc.)
  • Prioritizing and staying on important tasks (which means I have to do lots of other things besides just make art)


It also means:

  • I can take a holiday vacation without asking anyone
  • If I'm really sick, I can stay in bed (although I will usually work at least a few hours on my laptop)
  • When minor emergencies happen, i.e. Madeline is sick and needs to be picked up from school, I can do that

In short, as my own boss I expect a lot from myself, but I'm not unreasonable, either.  My husband, Mat, always tells me I'm a hard boss to work for.

Green Tip #12:  Make your own paper!  You can use junk mail, and other scrap paper to create beautiful hand-made paper.  You can then use that paper for unique thank-you notes, letters, art, and more.  Here's a cheesy little video that shows you how to do it.

Here is one of mine:


My dog, Charlie, asks that you ignore the paw prints on the paper.  He is quite embarrassed about getting over-excited from chasing squirrels and running across my drying paper.

Thank you so much for taking time to visit my blog.

-Heather



Tuesday, January 1, 2013

2012 Rocked


Happy New Year!  As usual, 2012 had it's ups and downs, but overall it was amazing and for my art business, 2012 kicked ass.  My business has grown so much since 2011.  I thought I would share my professional accomplishments for 2012 so you can also revel in the gloriousness.

2012 Art Accomplishments:

  • Solo Exhibit "I Cut Paper" at Studio b. in Alys Beach
  • Solo Art Showing at private residence
  • Participated in the following exhibits: 
  1. "Heather, Heather, Heather" (3 woman show) at CityArts, Panama City, FL
  2. "Clothing Optional" (4 woman show) at CityArts, Panama City, FL
  3. "Top of the Class" Juried Exhibit at Cultural Arts Alliance of Walton County, FL
  4. "Dia de los Muertos" Chimmaya Art Gallery in Los Angeles, California
  5. "Fizz" at A&M Theater, Panama City, FL
  6. "New Beginnings" Panama City Artist Exhibit at Bay County Library, Panama City, FL
  7. "7th Annual Half Off Sale" at CityArts, Panama City, FL
  • First time showing in Los Angeles, CA, sold one piece in LA
  • Created most expensive portrait commission to date
  • Sold most expensive painting to date
  • Finished art studio (insulation, walls, floors, shelves, paint, etc.)
  • Taught Panama City Artists Workshop with 15 students
  • Went to Italy and Austria - gained inspiration from amazing art
  • 259 Facebook fans (99 as of 2011, 162% increase)
  • 118 Twitter followers (27 as of 2011, - 337% increase)
  • Created an art bra as donation for Battle of the Bras for breast cancer
  • Won $250 Merit Award at 'Top of the Class' Juried art exhibit for "Ecocide VI" paper cut
  • Had my art featured on 'Discover Paper' blog
  • Became a member of the Guild of American Papercutters
  • Licensed an image of my art for a music album cover and merchandise for the band "HoneyLark"
  • Created a paper cut for an upcoming album by "The Silent Few"
  • Sold 47 pieces of art (39 pieces of my art, 8 commissions)
  • Created 48+ paper cuts
  • Taught Figure Drawing Classes, Kids Art Classes, Guided Open Studio Classes, and Private Lessons
  • Guest speaker at River Readings at Gulf Coast State College
  • Increased profits from 2011 by 70%

2011 Income
Art Sold                                             46%
(Commissions 39%, My art 11%)
Classes                                            39%
Graphic Design                                11%
Other                                                  4%

2012 Income
Art Sold                                             70%
(Commissions 38%, My art 32%)
Classes                                             26%
Other                                                   4%

I'm lovin' the 2012 percentages!  My goal was to make the vast majority of my money from art, instead of classes or graphic design, and I did that by a lot!  I've sold more of my art this year than any other year!

Of course, I couldn't have done it all without YOU.  Yes, you!  You have either bought my art, shared it with others, come to my art events, or simply added to the number of blog visitors, which is always encouraging.  So a big THANK YOU to you, for helping me fulfill my passion for art in my every-day life.  Because of people like you, I can make a living doing what I love.



Inspiration Source #10: SNOW.  Recently, I went with my husband, my step-daughter, and my dog, Charlie, to my parents' house in Northern Virginia.  My step-daughter, Madeline, got the most special treat of all: she saw her first snow ever on her 9th birthday!  Best birthday gift ever.  I also enjoyed the snow, thoroughly, it's always so beautiful how the entire landscape is so quickly transformed, appealing differently to all the senses.

Waterford, VA.  Cows, before the snow.

View from my parents' house in Waterford, VA.

Madeline, shortly after stepping outside to see her first snow ever!

First snowman ever!

First snow angel ever!

Charlie LOVES having so much space to run!


Madeline in the snow again!


Happy 2013!

-Heather

Thursday, October 11, 2012

What Happens to Art After it's Finished

I have no new art to show you, partially because my wrist has been hurting (again again again again.)  But I assure you I have been sketching and pondering on my next paper cut.  So since I can't give you a blog post without any images, here is a painting from 2010.

"Boxes: Self Portrait" (detail) Oil on wood,  28"x28", by Heather Clements, 2010.

"Boxes: Self Portrait" Oil on wood,  28"x28", by Heather Clements, 2010.


Most professional artists today would tell you that they spend about half of their time making art, and the other half is dedicated to the business side of it all.  It should be pointed out that by professional artist, I mean someone who makes a living from their art.  I can't just create art and then close my eyes tight to hope that someone will magically want to buy it.  I'm stilling growing as a professional artist, but I have started to set certain routines that have been very beneficial.

Today, I thought I would share with you just one part of the business side of being an artist.

The journey of a piece of art after I finish it:


  • Come up with a title
  • Photograph artwork, including detail shots
  • Frame artwork
  • Attach title and artist information on the back of the frame
  • Photograph artwork with frame
  • Edit Photos in Photoshop
  • Save full artwork image in 3 different sizes (one full size, one for internet use, and one for inventory list)
  • Save detail image(s), save framed image
  • Price (There is a formula for this)
  • Add to personal inventory list with image, title, size, date, medium, price, hours, cost, etc.
  • Blog about it
  • Share blog on Facebook and Twitter
  • Add it to Flickr page
  • Add to Facebook page album
  • Add to Etsy (sometimes)

I think that's about it, although I feel like I may be missing one or two small things.  Then, of course, every time that piece of art goes to a different gallery or exhibit, the place and duration is added to its section of the inventory list.  Every piece on my inventory sheet has "Currently at ______" so that I know where every piece is at any given time.  Once a piece is sold, the date, income, and buyer information is also added to the inventory.

So there you have it.  In short, each work of art is titled, priced, photographed, documented, and shared.  When you make as much art as I do, you have to be super organized.



Inspiration Source #8: Yes! Magazine.  Yes! Magazine reframes the biggest problems of our time in terms of their solutions.  Online and in print, they outline a path forward with in-depth analysis, tools for citizen engagement, and stories about real people working for a better world.  It is a non-profit, and is payed for by subscriptions and donations, so advertisers have no influence on the content, and the magazine is ad-free!  Through powerful ideas and practical actions, Yes! Magazine is always an inspiration for me.  I highly suggest you check out their website and become a subscriber.  www.yesmagazine.org



Thank you for the read,

-Heather